Bonus points were given to platforms with transparent pricing, reasonable monthly rates, free trials or free demos, and money-back guarantees. Our SEO reports also let you know of any problems or technical shortcomings in BHS Links your website that may be hurting your search engine rankings. PlePer is a local SEO management software with tools for analyzing and managing Google Business Profiles (GBP). This SEO tool also lets you analyze your competitors’ profiles so you can use the insights to optimize your GBP account and get better local search visibility. ContentKing is a real-time SEO auditing and content tracking tool — it tracks your website 24/7, so any issues related to SEO don’t go unnoticed for too long. I like that the tool is cloud-based, meaning there’s no installation required, and your data and reports are available whenever you need them.

How do you choose the best SEO tools?

Citation data can occasionally lag and may require manual checks, and some users might want more advanced analytics than what the platform currently offers. Still, for managing the local side of SEO, BrightLocal is hard to beat. Unlike broader SEO platforms, AccuRanker focuses purely on rank tracking. It doesn’t offer keyword research, site audits, or backlink tools, so you’ll likely use it alongside other SEO software. But for those who need fast, accurate keyword ranking data, it’s one of the top choices available. What sets Ahrefs apart is that keyword research is only one part of what it offers.

This makes it incredibly useful for understanding your visibility and spotting technical SEO problems early. Screaming Frog’s free version lets users crawl up to 500 URLs, which is enough for many small to mid-sized websites. If you need an SEO content optimization tool, you can try SpyFu’s RivalFlowAI. It analyzes your existing content and suggests ways to improve its rankings. If you’re looking for one of the best SEO tools that can help you power up your search engine rankings, RevenueCloudFX is the perfect tool for you.

Wix SEO Wiz pricing:

I use Semrush’s Advertising Research tool to see where competitors are investing in search ads. It helps me find profitable SEO keywords that are likely converting searchers into customers. Finally, calculate the true annual cost rather than focusing only on monthly fees.

You can also customise plans to include more sites, keywords and pages. Download the free Google Quality Rater Tool and get the kinds of insights on your content that actually improve your rankings. If you’re serious about improving search traffic we do recommend reading the Beginner’s Guide to SEO front-to-back. We’ve tried to make it as concise and easy to understand as possible, and learning the basics of SEO is a vital first step in achieving your online business goals. Basic technical knowledge will help you optimize your site for search engines and establish credibility with developers.

The platform is backed by Neil Patel’s brand and is designed to guide beginners through the basics while still offering enough depth for more experienced users. It combines several tasks (keyword research, SERP analysis, and on-page optimization) in one place, which helps streamline workflows for individuals and teams. While it’s highly focused and practical for local SEO, it doesn’t cover the full range of organic SEO features like backlink audits or deep content optimization.

• And think ahead—will this solution still work when you have twice as many clients?
• Like how ranking improvements might correlate with new backlinks.
• You might assume that there won’t be many options for SEO tools since they are free, and you’ll only be able to select from a restricted number of SEO tools.
• It checks backlinks in bulk, and Majestic even offers a “topical trust flow” to display your proximity to industry authorities.
• The sleekest demo in the world means nothing if your team hates using the software day-to-day.

It also provides tools for keyword research, competitor analysis, and technical audits. Keywords Everywhere works especially well for businesses with irregular research needs. If you primarily research keywords when planning new content or campaigns rather than daily, the credit-based model prevents you from paying for months when you barely use the tool. This guide explores the 7 best affordable SEO tools that provide real value without the steep price tags of premium platforms.

It then creates content specifically designed to compete with those pages. Originality offers three different pricing plans to suit different users. Use our free SEO tools for your comprehensive search engine optimization, analyis and research. To strengthen your link-building efforts, consider utilizing top SEO tools that focus on backlink monitoring and analysis.

If you expect significant expansion in the next year, choose a tool with upgrade paths that won’t require switching platforms entirely. This saves you from relearning systems and migrating data as your needs increase. SEO professionals who prefer desktop software and want to avoid monthly subscriptions. Check out what your landing pages or blog posts might look like in Google search results with the SERP snippet optimization tool. Input your page title, URL, and meta description to make sure it all fits and will grab attention.